It's official: There is no endorsement deal beneath the Kardashians. From diet pills to shady credit cards, that family is willing to put their names on just about anything for the right price.

But now Khloe Kardashian -- you may know her better as the childless one with the husband she actually lives with -- has really proven the point by boldly going where no Kardashian has gone before: young girls' lady bits. The 'X Factor' host went on Ryan Seacrest's radio show on Monday to talk about her newest gig with U by Kotex.

This is Khloe's third year promoting Kotex (which already conveniently spells itself with a K), and her first year talking about its new website As she herself said, she thinks of it as "a conversation starter where young girls can go and ask questions about their changing bodies ... it's all about women empowerment.”

“I remember when I was a teenager and it’s an awkward conversation even for moms and dads to have with their kids,” Khloe explained, which immediately popped up horrible mental images of what it would be like to talk to Kris Jenner about puberty.

The website is a safe place for young girls to ask questions about their periods and learn the answers to queries like, “Can you lose your virginity by using a tampon?” and “Can you get an STD from a toilet seat?”

While we applaud Kotex for creating an open educational dialogue with young women and teaching them not to be ashamed of their bodies, it would have been nice to see a real role model (read: anyone but a Kardashian) head the campaign.

Was Jennifer Lawrence busy? Because we're sure her media appearances for this whole thing would've been totally meme-worthy.

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